Cinemas are again showing the pre-pandemic environment and not because there are no masks in the theaters. The premiere of two of the most anticipated films of the year, Barbie, Greta Gerwigllc oppenheimer, De Christopher NolanBest attendance data since November 2019: 1.6 million people tuned in to the big screen this weekend, according to Comscore Movies Spain. In addition, the Mattel doll, with more than 700,000 viewers, became the best premiere of the year in Spain, with a collection of more than 6.8 million euros.
campaign marketing to Barbie It paid off. The film, starring Margot Robbie and Ryan Gosling, caps off the final installment of the saga fast and angryAnd X is fast, the title that as of Monday held the best data for a weekend in 2023, with over 5 million viewers. but Cillian Murphy, who embodies the inventor of the atomic bomb, is not far behind. It collected 2.72 million, which added to the box office it did last Thursday in its premiere, making the total 3.37 million.
Neither the sweltering heat nor the general election dampened the crowd’s enthusiasm, which turned from anger to nostalgia to see again Harrison Ford as Indiana Jones oa Tom Cruise as Agent Huntin Mission: Impossible. Killer ruling. Part 1And Two movies come down Monday from the most-watched podium. In this I found BarbieAnd Oppenheimer new from disney, racist Released two weeks ago.
Greta Gerwig’s film had its best first day since its Thursday premiere, taking 1.8 million euros at the box office. An unfamiliar fact, in the case of the weekend in which the crowd was expected to increase on Saturday, but it reaffirmed the desire with which the spectators expected to see Barbie in the flesh. plural Oppenheimer It hit the expected trend: it rose 14% on Friday and 24% on Saturday, continuing on Sunday.
Spain is just another sample of the global success of both films. Pink tide created by Mattel doll Revenues exceeded 300 million euros – double its production cost – and Nolan’s film, 157 million – out of the 100 invested in it -.
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